Start with a little. Blow on the flame to ignite the kindling. Then put progressively bigger logs on the fire. Once you’ve got a bonfire going, it won’t go out overnight.
This is not how it’s been done in the last twenty years. It’s been about getting a ton of logs, throwing gasoline on them and then lighting a match. But fire builders will tell you that oftentimes, this strategy doesn’t work. It’s much harder to get a log to burn than a twig. If a fire starts weak, it can be blown out. It costs a lot to construct a pile of giant logs, just to drag them into place. You’re locked into this plan, you usually only have one chance. Whereas if you start off small, you can see what develops and go where your audience leads you.